Bullboxer
Role: Marketing Coordinator
Company:
Bullboxer USA, February 2017 - May 2017
Primary Skills and Responsibility:
- Photoshop & Photography Requests
- Campaign Assistance
- Presentation Design
- Email Invite and Template Design
- Market & Brand Strategy for B2B and B2C
- Campaign Assets including Production and Planning
- Tradeshow Planning and Production
- Social Media Content Planning and Production
- Email Campaign Imagery and Digital Banners
- Photography and Post-processing images
Located in Auburn, Washington my responsibility includes an extensive range of concept campaign development with a focus in B2B brand strategy for a wholesale distribution footwear brand. Below are examples of marketing and sales tools created as support material for our USA sales team. My responsibility was to design, photograph, and use supportive imagery from our international team to create marketing collateral that spoke to their niche audience of retail buyers. Working with an international global team located in the Netherlands and in the US, my role is collaborative and closely in connection with the European marketing team to design and develop marketing collateral for the USA market for Bullboxer brand and also private label services.
Email Design
Apart of my experience working there was to create promotional marketing specifically to target their personal clientele and also there existing leads they were going to follow-up with. As a designer and a marketing coordinator, I designed an email template that could be sent out as personal invitations to clients through email and also an email blast to buyers in there industry market.
Presentation Design
As a one-woman operation in the marketing department at the US Headquarters, I would utilized assets from our image archive library provided by the international marketing team in Holland. Although they were far away, we collaborated and spoke daily to make sure our teams were constantly in contact with each other. In April, I also had the wonderful opportunity to visit the Dutch headquarters in Waalwijk, Netherlands to visit the marketing team and be introduced to the entire headquarters over there.